Click the Link Below to receive world premiere at DocEdge
Audun Amundsen's gripping documentary Click the Link Below is to receive its world premiere at this year’s DocEdge festival. Being among the finalists for this year's Doc Edge Awards, the documentary pulls back the curtain on the world of online marketing, an industry built on hype, hustle and heartbreak.
DocEdge kicks off on 25 June in Auckland, New Zealand, before heading to Wellington and Christchurch, then will go online in The Virtual Cinema (28 July - 24 August).
Click the Link Below is a filmmaker’s journey down the rabbit hole of online marketing. What begins as a quest for success becomes a raw exploration of ambition, authenticity and the cost of selling-out in an algorithm-driven world. It's about the peculiar scene of gurus making millions online.
Amundsen will attend his film's festival screenings in Auckland (12-13 July), Wellington (17 July) and Christchurch (19 July), and is available for interviews before* and during the festival. (see below)
Click the Link Below by Audun Amundsen
Synopsis: Selling success comes at a price. A filmmaker seeking financial freedom dives into the world of online marketing under the mentorship of Akbar Sheikh, a former homeless man turned digital millionaire. But as the cash rolls in and the stakes rise, cracks begin to show. Is this a dream come true or a dangerous illusion? Featuring explosive revelations, exclusive access to online empire builders and interviews with digital powerhouses seen by hundreds of millions, this gripping documentary pulls back the curtain on an industry built on hype, hustle and heartbreak. A raw and riveting exploration of ambition, identity and the true price of chasing success in the digital age.
"Over years of investigation, I’ve gained rare access to the industry uncovering how these figures operate, the promises they sell and the human cost of their methods. Through intimate portraits, expert interviews and my own journey, the film examines the tactics, ethics and impacts of this booming industry." Audun Amundsen
About the director: Audun Amundsen is an award-winning Norwegian Documentary filmmaker and an online marketing consultant at GonzoDocs. His films Newtopia and Help, I’ve gone Viral! have screened at major festivals, won awards for best documentary and sold to TV channels and platforms worldwide. Amundsen is renowned for delving into immersive long-term projects crafting engaging participatory documentaries. He is dedicated to exploring the facets of human nature and future prospects, all aimed at fostering greater awareness and positive change.
About the characters: The film features an extraordinary line-up of experts such as marketeers, psychologists and professors, all at the top of their fields. With a combined audience of millions - many of them are making their feature documentary debut - they bring their insights to the screen for the very first time. In addition to Akbar Sheikh, the list includes such names as Tai Lopez, Russell Brunson, Mike Winnet, Dan Henry, Gretchen Rubin, Lauren Tickner, Alex Partridge and Robert Waldinger.
Screener link: A screener link for (p)review purposes is available on request.
*Interviews: Audun Amundsen is available for pre-festival interviews on a limited basis, up until 20 June, as he is currently travelling. We therefore ask that you send us your requests well in advance.
International sales: SidewaysFilm
Please download the full EPK here
PDF 8.5 MB
Suggested Social Media Tags: #ClickTheLinkBelow ; #DigitalDreams ; #OnlineMarketing ; #MakeMoneyOnline ; #GetRichQuick ; #InternetGurus ; #HustleCulture ; #ValuesVsWealth ; #ctlbmovie ; #DigitalDreams ; @amundsenofficial ; @gonzodocs
Christian De Schutter